Overview
A growing food retail brand is looking for a commercially driven Marketing Director. This is a pivotal leadership role for an ambitious marketer ready to take ownership of brand strategy, drive customer engagement.
You will be the guardian of the brand, elevating its presence, strengthening customer loyalty, and delivering impactful campaigns that support continued growth.
The Role:
As Marketing Director, you will lead the full marketing function across a multi-site portfolio. You will balance strategic planning with hands on execution, ensuring all channels from digital to in-store are aligned, engaging, and performance driven.
Working closely with senior leadership, agencies, and cross functional teams, you will shape and execute marketing initiatives that enhance brand visibility and deliver measurable commercial results.
Key Responsibilities
- Develop and deliver a cohesive, multi-channel marketing strategy across all sites
- Lead digital marketing, social media, and content strategy to drive brand awareness and footfall
- Manage and optimise marketing budgets, ensuring strong ROI across campaigns
- Oversee CRM strategy and customer data to drive retention and repeat business
- Analyse performance metrics and market trends to inform decision making
- Collaborate with external agencies, media partners, and internal stakeholders
- Ensure brand consistency across all touchpoints, including website, social, and in-store presence
- Lead PR and communications activity to strengthen brand positioning
Experience:
- Proven experience in a senior marketing role within multi-site retail, hospitality, or food and beverage
- Strong commercial mindset with a track record of delivering measurable growth
- Expertise in digital marketing, CRM, and data-driven decision making
- Skilled in brand development and strategic planning
- Experience managing agencies and cross-functional teams
- Ability to thrive in a fast-paced, growth focused environment
- Passion for food, hospitality, and customer experience
This is a fantastic opportunity to join a brand at an exciting stage of growth and play a key role in shaping its future
Job Tenure: Permanent
