Overview
Job Title: Sales and Marketing Manager
Location: Amsterdam, Netherlands
Salary: €45,000 – €60,000 gross per annum
I am working with an international hospitality group seeking a results-driven Sales & Marketing Manager to lead local market strategy and guest engagement at a dynamic venue in Amsterdam.
The position is sales-focused, with responsibility for driving outreach, managing group and MICE business, and supporting broader marketing initiatives. We are looking for someone with a strong hospitality background (hotels, restaurants, or F&B), proven sales experience, and solid knowledge of the Amsterdam market. Experience with trade shows, group bookings, and CRM systems is essential; Tripleseat is a plus. Fluency in English and Dutch is required for this position.
Key Responsibilities
- Take ownership of revenue-driving strategies that support year-over-year guest count growth across multiple business streams: dining, events, retail, and entertainment.
- Oversee and adapt the marketing calendar to align with seasonal trends, community events, and brand activations.
- Collaborate with all department leads to ensure cohesive delivery of guest experiences that reflect brand values and service expectations.
- Monitor and manage marketing-related spending within budgetary guidelines while evaluating campaign ROI.
- Identify and cultivate strategic partnerships with local businesses, tourism organizations, and event stakeholders to boost venue visibility.
- Guide the planning and execution of special events and private bookings, ensuring exceptional delivery from ideation to wrap-up.
- Contribute to talent development by mentoring team members, supporting career growth, and embedding a strong service culture.
- Stay current on digital marketing trends, social media engagement, and CRM best practices to optimize guest communications and loyalty efforts.
- Serve as a brand ambassador both internally and externally, maintaining an objective lens on service standards, guest feedback, and market shifts.
- Support senior leaders with recruitment insights, performance reviews, and coaching frameworks to foster high-performing teams.
What You Bring
- Proven experience in sales and marketing within the hospitality, entertainment, or food & beverage industries.
- Strong financial literacy, with the ability to interpret P&L statements and forecast performance.
- Proficiency in CRM tools, digital marketing platforms, and social media engagement.
- A natural communicator with strong public speaking, copywriting, and relationship-building skills.
- Creative thinker with a proactive mindset and a keen eye for guest trends and marketing innovation.
- Ability to work cross-functionally in a dynamic, fast-paced environment.
- Fluency in English is required; additional language skills are a plus.
- A background or passion for music, culture, or live events is highly valued.
Job Title: Sales and Marketing Manager
Location: Amsterdam, Netherlands
Salary: €45,000 – €60,000 gross per annum
If you would like to have more information about the role, please apply or send your cv to maria@corecruitment.com
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Job Tenure: Permanent
